Weekly update #28 of building my personal branding

I build my personal brand in public by sharing my stats and thoughts every single week. This update contains the dates of January 23rd - 30th, 2023.

The previous update is available 👉 here 👈

Let's dive in 👇

LinkedIn

LinkedIn stats in detail

• 5.28% Engagement rate (-7%)🔻
• Total Followers: 2,929 (+2%) ✅
• 58 New Followers (-30%)🔻
• 405 comments (-4%)🔻
• 2 shares (+100%) ✅
• 458 likes (-7%)🔻
• 16,386 impressions (+2%) ✅
• 0 carousels (-100%)🔻
• Highest Impressions: 3,028 (+50%) ✅
• 14 Posts (0%)

And here we have my thoughts: 👇

Thought #1: An average week, but...

This week has been an average one. But... I haven't posted any carousel. Bearing in mind that all of the posts were text ones, those numbers are pretty good.

Thought #2: Again, weekends are a great time to post

As I mentioned last week: weekends are a great moment to post. Last week my best-performing post was also published on Saturday 👇

Thought #3: Repurposing the content

Last week was a hard one, and I wasn't able to spend as much time on content creation as I'd love to. That's why most of my posts were repurposed.

The effect?

All of them went much better than the original ones posted 3 months ago.

Repurpose and win!

I use Shield 👇 to get detailed LinkedIn analytics (it's an affiliate link, but feel free to remove the part after ? if you want).

Shield Analytics | Your LinkedIn analytics tool

Your data. Your personal brand. Get LinkedIn analytics for your personal LinkedIn profile. For you, your team, or your agency and clients. Measure content and profile performance in one dashboard.

Your LinkedIn analytics toolProduct

Here you can find my 👉 entire toolset 👈

Twitter

Twitter stats in detail

• 266 Impressions (-14%)🔻
• Highest Impressions: 58 (+26%) ✅
• 14 Tweets (0%)
• 0 Threads (-100%)🔻
• Total Followers: 62 (+7%) ✅
• 4 New Followers (+300%) ✅

And here we have my thoughts: 👇

Thought #1: Engaging with your engagers

If you're a small account and someone engaged with your tweet immediately get back and add that man/woman to your engagement list.

That works like a charm!

I use Tweet Hunter 👇 to get Twitter analytics, schedule my tweets, and get inspiration (it's an affiliate link, but feel free to remove the part after ? if you want).

Tweet Hunter | Get More Twitter Followers | Tweets, Threads, Scheduler, Analytics

Get more results for your business and personal brand on Twitter than ever before. Powered by AI and automation. Try it for free.

Tweet Hunter logo

Here you can find my 👉 entire toolset 👈

Newsletter

Newsletter stats in detail

• Total Members: 138 (+2%) ✅
• Total Subscribers: 134 (+2%) ✅
• 3 New Subscribers (-57%)🔻

That's a wrap for this week!

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